I lead creative production — and the people who make it happen. For 15+ years I’ve worked every role from PA to Global Executive Producer, on both sides of the business — inside the agency (AKQA) and inside the production company — across New York, Berlin, London and Cape Town.

My work is simple to describe and hard to do well: I win the work, I deliver it, and I make it profitable — without ever compromising the craft. At Bonaparte I lead across production, creative and strategy, spanning the Berlin, New York and Zurich offices. I built the production process and infrastructure that let us take on large-scale global projects, launched an in-house creative department, and opened new service lines across AI, mixed media and post-production. As the first point of contact for agencies and brands, I turn creative vision and marketing goals into smart, scalable production — pairing the right directors with the right briefs and delivering strong margins while the work stays exceptional.

Recent work includes The New York Times’ global campaign on Times Square and Broadway, the official Hyundai x FIFA Women’s World Cup film, an AI-driven IBM watsonx campaign for the U.S. Open, and MoMA’s first-ever creative campaign with Wieden+Kennedy New York. My projects have been recognised at Cannes Lions, D&AD, Clio Sports and AICP. I’ve served on the AICP (2025) and Cannes Lions Young Directors (2024) juries and spoken at Ciclope.

I believe leadership isn’t about micromanaging — it’s about building teams and structures where bold ideas and flawless execution go hand in hand, and where directors are set up to do their best work. As AI reshapes how work gets made, I’m focused on merging innovation with storytelling without losing craft.

Fluent in German and English.